The country's first FastStore
Tata launched Uruguay's first VTEX FastStore: a storefront built for speed and for selling from the phone.
Case study · Tata · Supermarkets
Tata: the online supermarket that grew into a marketplace.
More than eight years alongside Tata's online channel: Uruguay's first VTEX FastStore and a marketplace that came to operate with 300+ sellers, integrated with Mirakl, the ERP and the logistics systems. Today Grow also does the development directly, as the agency.
8+ years
alongside the channel
1st
VTEX FastStore in Uruguay
300+
sellers the marketplace came to have
The client
Tata is one of Uruguay's leading supermarket chains, present across the country. Its online channel has to move a huge catalog, deliver the same day and hold up on promotion dates.
The challenge
Taking the online supermarket to another scale: a fast, modern store, plus a marketplace where hundreds of sellers sell inside Tata, with every order — own or third-party — integrated with the ERP and logistics.
What was built
Marketplace with Mirakl
Tata ran its store as a marketplace: 300+ active sellers, with onboarding, catalog, orders and commissions managed in Mirakl and integrated with VTEX. Today the focus is back on its own store.
Connected to the ERP and logistics
Every order, own or from a seller, travels to the ERP and the logistics systems through connectors.
300+
sellers Tata's marketplace came to have, on Uruguay's first VTEX FastStore, with the ERP and logistics connected. Today the focus is back on its own store. Grow has been alongside the channel for more than eight years and today also does the development, as the agency.
Let's talk
Tell us what you sell and what you need. A person from the team replies.
- A person from the team replies, not a bot.
- No strings attached: we tell you where to start and what it costs.
- If we're not the right fit, we'll tell you that too.
